COMPANYJohnson & Johnson (J&J) is American multinational corporation that develops medical devices, pharmaceutical, and consumer packaged goods. Company is ranked No. 35 on the 2020 in the Fortune 500 list of the largest United States corporations by total revenue. Vilandra represents Consumer business segment on its region. One of the biggest brands is Neutrogena.
MISSIONTo introduce the world’s most loved beauty and skin care lines and become one of the largest Face and Body brand in the region.
SUCCESS STORYBy mixing different marketing strategies Neutrogena has grew 16,6% while the total category declined by 7,1%*. Such impact was observed and our Team is added to CEE TOP 25 Winner List 2020 for the contribution to the success.
*Nielsen 2021-12 Face Cream + Face Cleansers + Body care categories.